Most businesses fail to realise that just getting the HubSpot plan doesn’t guarantee success, it is equally important to utilise the platform effectively. And HubSpot Implementation is an important first step in utilising the standalone features of HubSpot, without which you can face countless challenges from disconnected systems to lack of data visibility and poor ROI returns, etc.
These challenges can easily derail your business operations and hamper its growth. This is exactly why it is vital that businesses have a HubSpot expert in their team or should leverage the HubSpot Implementation Services of a certified HubSpot Partner.
If you aren’t sure where to start, then this WeSimplifi guide is for you. In this blog, we’ll discuss the common challenges businesses face and how HubSpot Implementation services can help you solve them.
What are HubSpot Implementation Services?
Unlike what most businesses believe, HubSpot Implementation is more than just a technical set-up or a data upload, it is a strategic process where your unique business goals are mapped to the HubSpot ecosystem.
Utilising professional implementation services for HubSpot means tailoring the entire CRM, customising the deal pipelines, setting up automation workflows, and ensuring your various "Hubs" (Marketing, Sales, Service, Operations, and Content) are communicating effectively with each other.
To make it simple, think of the implementation process as building the foundation of your house, if the foundation is slanted, every room built on top will have issues. A professional implementation ensures that your HubSpot foundation is level, scalable, and ready to support your business’s weight as you grow.
What 7 Challenges Businesses Face in HubSpot Implementation
Now that you have a basic understanding of what HubSpot Implementation services work at, let’s uncover the challenges most businesses face when it comes to HubSpot Implementation.
We’ll discuss each of these common challenges and see how a HubSpot Implementation agency like WeSimplifi solves them:
Challenge 1: Disconnected Sales, Marketing & Service Tools
A common challenge most businesses face is their teams operating in silos. With marketing, sales, and service teams using three different tools, the result is a mess of disconnected platforms that don't talk to each other.
How WeSimplifi Solves This: By centralising all your operations in HubSpot, we create a single source of truth. So, when a lead interacts with a marketing email, your sales team sees it instantly and when a customer raises a support ticket, your account manager is notified then and there. This eliminates any data gaps and ensures a seamless experience for both your team and customers.
Challenge 2: Poor Lead Management & Tracking
Poor lead management and tracking is yet another challenge growing businesses face. They struggle to identify which leads are sales-ready and which ones need more nurturing. This creates a leaky sales funnel and wastes the time and efforts of sales reps.
How WeSimplifi Solves This: We implement advanced lead scoring and automated lifecycle stages in your HubSpot. With a clear definition of Marketing Qualified Lead (MQL) versus a Sales Qualified Lead (SQL), smooth hand-off processes, and automated alerts in place, no lead is ever left behind and your sales team focuses their energy on the prospects most likely to close.
Challenge 3: Manual Processes Slowing Down Growth
As your business grows, the manual data entry, repetitive follow-up emails, and administrative tasks end up becoming bottlenecks. If your team is spending more time updating spreadsheets instead of talking to the clients then your growth will definitely plateau.
How WeSimplifi Solves This: We leverage HubSpot’s powerful automation to take the busy, repetitive work off your team’s plate. From automating your email sequences to task reminders and data-cleansing workflows, we streamline all your internal operations. This allows your team to focus on high-value activities that actually drive your revenue, like strategy and relationship building.
Challenge 4: Lack of Data Visibility & Reporting
Most growing businesses often struggle to get a clear picture of their performance because of the messy and incomplete data buried in complex spreadsheets.
How WeSimplifi Solves This: We build custom dashboards in HubSpot that are tailored to your specific KPIs. Whether you need to see your monthly recurring revenue (MRR), average deal length, or campaign conversion rates, you get access to all relevant data in real-time. This ensures your data is clean, your reporting is accurate, and you can make data-driven decisions with confidence.
Challenge 5: Low Marketing ROI & Campaign Performance
Without proper implementation, it’s nearly impossible to see which of the marketing efforts are driving revenue. And due to this guesswork in marketing, businesses often end up spending more on channels that might not even be delivering any returns.
How WeSimplifi Solves This: We set up closed-loop reporting and multi-touch attribution, allowing your teams to track a customer’s journey right from the very first ad click to when they finally make the purchase. This identification of exactly which of your campaigns are driving the most value, helps you optimise your marketing spend and improve your ROI significantly.
Challenge 6: CRM Adoption Issues among Teams
Another biggest reason for CRM implementation failure is the lack of user adoption. If the system is too complex or the team doesn’t understand the "why" behind it, they will go back to their old ways of working, leaving you with an expensive tool that nobody uses.
How WeSimplifi Solves This: At WeSimplifi, we focus heavily on the adoption of this technology by your teams. Our Hubspot implementation services include structured, hands-on training sessions which are tailored to your departments. We make it easier for your teams to adopt the interface by showing them exactly how HubSpot will make their jobs easier. And when the team sees this value, they naturally utilise the tool.
Challenge 7: Scaling Challenges as the Business Grows
Another common mistake is setting up the HubSpot platform for the business you have today, rather than optimising it for success in the future. This poorly structured platform often breaks as soon as the lead volume or team size increases.
How WeSimplifi Solves This: We future-proof your entire HubSpot platform. As a Platinum Partner, we understand how to build scalable architectures- using custom objects, advanced partitioning, and robust data hierarchies. We ensure that as your database grows from 1,000 to 100,000 contacts, your system remains organised and efficient.
Benefits of Choosing Professional HubSpot Implementation Services
From the above discussion it is quite clear that just getting a HubSpot plan isn’t enough if you don’t use the platform right. Partnering with the right HubSpot Implementation agency here, can prove to be the difference between an underutilised tool and one that supports your growth.
Here’s how HubSpot Implementation Services offers several distinct advantages over a "DIY" approach:
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Faster Time-to-Value: They help you skip months of trial and error and get your systems running perfectly from day one.
- Expert Configuration: They know HubSpot’s hidden features and best practices that only come with years of Platinum-level experience.
- Elimination of Technical Debt: They help you avoid messy DIY setups that end up requiring expensive clean-up projects down the line.
- Strategic Alignment: They don't just turn on your HubSpot but align the platform with your specific business objectives.
This tie up is thus the best investment you can make to future-proof your business’ success.
How to Choose the Right HubSpot Implementation Partner
HubSpot has plenty of partners associated with them but not all partners are created equal. So, when it comes to choosing the right partner to handle your implementation, it is important that you know exactly what to look for. Here’s how you can go about it:
1. Accreditation:
Ensure they are a certified HubSpot Partner (Platinum status, like WeSimplifi, indicates a high level of expertise and a proven track record).
2. Strategic Focus:
They should ask about your business goals, not just your technical requirements.
3. Ongoing Support:
As implementation is a journey and not a destination, choose a partner that offers training and long-term optimisation.
4. Local Expertise:
For UK businesses, having a partner who understands the local market and GDPR requirements is invaluable for a growing business.
Conclusion
HubSpot is an incredible tool to support your business growth but it requires the right expert to get it optimised. A poor HubSpot implementation isn't just a technical drawback but a missed opportunity for your business to reach its full potential.
From automating your business processes, aligning your teams, and delivering data-driven insights through custom dashboards, the right HubSpot Implementation services can support your business growth seamlessly.
At WeSimplifi, we help you move past the growth obstacles into a phase of streamlined and scalable success. Connect with our HubSpot Implementation team to discuss how we can tailor the platform to scale with your business.
Frequently Asked Questions
1. What can HubSpot do for my business?
HubSpot can support the growth of your business by unifying your sales, marketing, and service teams in a single platform. It also facilitates automation of your workflows, centralises customer data, supports lead nurturing, and provides data-driven insights to improve your marketing campaigns. All in all it is that one CRM tool you need to assure scalable growth of your business.
2. What are the main benefits of HubSpot?
The main benefits of HubSpot includes:
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Unified platform for sales, marketing, and service teams.
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Free CRM to track all customer interactions in one place.
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Automates repetitive tasks to save time for strategy.
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An advanced platform that scales as you grow.
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User-friendly interface and HubSpot academy resources.
3. Who should invest in HubSpot Implementation Services?
Businesses that need a customised HubSpot setup for better internal alignment, integrations, and ROI should invest in HubSpot Implementation Services. It is especially useful if they lack an internal expert.
4. What is included in the HubSpot implementation?
HubSpot Implementation includes strategic planning, migrating previous data, integrating it with other tools (the business uses), setting up workflows for automation and dashboards for reporting. This process aligns the platform such that all your business processes take place in a single platform.
5. Can HubSpot be customized for my business processes?
Yes, HubSpot can be customised for your business processes through custom objects, properties, pipelines, and programmable automation. You can tailor the data fields, sales stages, workflows, and integrations such that they match your business processes.
6. Does HubSpot implementation include data migration?
Yes, HubSpot implementation does include data migration. It is important that you ensure this data is complete, free from duplications, and accurate, as this process is quite complex, it requires using HubSpot implementation services.
7. Can HubSpot integrate with existing tools?
Yes, HubSpot can integrate with your existing tools through its App marketplace, automation tools like Zapier, and it also supports custom integrations using HubSpot’s APIs.
