AI has become an inseparable part of almost all spheres of the present world, Hubspot too is leading the way by becoming the first CRM to launch its own Artificial Intelligence tools. Yes, you heard that right! We are talking about Breeze: HubSpot’s personal AI tool embedded throughout HubSpot.
Since its launch, Breeze has simplified working across HubSpot with its different tools including Breeze Copilot, Breeze Agents, and Breeze Intelligence. Wondering how exactly each supports the CRM and customer data? We will discuss it all in this blog. So, let’s dive in:
Breeze Copilot is like your own personal assistant who knows exactly what you need.
It helps streamline tasks better, create new content or perform edits. Let’s understand Breeze Copilot a bit better through its basic features:
What is Breeze Copilot?
Breeze Copilot is like your own personal assistant who knows exactly what you need.
It helps streamline tasks better, create new content or perform edits. Let’s understand Breeze Copilot a bit better through its basic features:
- Ease of Accessibility:
- Transforming the Sales Scenario:
- Needs No Special Training:
- Improved Customer Service-Flow:
- Marketing Made Easy:
What are HubSpot’s Breeze Agents?
HubSpot Breeze Agents are specialized task focused artificial intelligence (AI) tools that work across sales, marketing and service platforms. They get the work done in minutes so you save up on time and can focus your energy at complex tasks easily without requiring extra labour. Let’s now look at the Breeze’s team of smart agents:-
Prospecting Agent
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Social Media Agent
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Customer Agent
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Content Agent
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Knowledge Base Agent
What is Breeze Intelligence?
Breeze Intelligence is an artificial intelligence tool that enriches your CRM with LLM (Large Language Models) and AI data sourcing. Let’s take a look at the different aspects of this HubSpot’s Breeze AI tool:Data Enrichment
Adds information to existing data for example with just a company’s name and email, it can add data about its industry, revenue, number of employees etc. This helps to:- Personalize email content to relevant prospects, improving their response rate.
- Automate lead scoring of new leads based on previously set information, flagging up high scoring leads for follow ups.
- Enriched data leads to improved lead qualification and conversions.
- Access relevant data internationally via public data, third party vendors, and data across the net.
Buyer Intent
Buyer Intent uses the reverse IP and enrichment data to turn anonymous visitors into customers by telling what company they belong to and what they intend to buy. The information gained hence helps the marketing and sales team to approach the buyer with personalized messages and nurture leads. You can now focus on only the highest quality leads by assigning different scores on the basis of website behavior, intent, lifecycle, and deal stage.Form Shortening
Always stuck in the dilemma between too few (not enough for sales rep) or too many (customers won’t fill out) form fields? Worry no more! With data enrichment by Breeze Intelligence you can dynamically shorten the forms while still collecting the information you need to understand, score, and route your leads with speed and precision. Its autocomplete feature comes in handy whether it’s a new user or a preexisting one by generating only those form fields which are not in the data set. This improves data accuracy and allows for easy form optimization, leading to increased efficiency of lead generation.Takeaway
With Breeze, HubSpot is redefining CRM and how customer data is processed to autocomplete form fields, identify anonymous users, generate more efficient leads, increase conversion rates through personalised reach, and create relevant content that converts. You can do all this and much more with HubSpot’s AI by your side. With HubSpot’s Breeze AI nothing is unattainable!You can do all this and much more by combining the power of HubSpot’s AI with your marketing and SaaS workflow automation.
Whether you're setting up from scratch or migrating from Salesforce to HubSpot, Breeze AI makes your CRM smarter and your team more productive. With HubSpot’s Breeze AI, nothing is unattainable!
